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The digitalization of public diplomacy
Auteur
Éditeur Palgrave Macmillan
Année 2019
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Auteur
Titre
The digitalization of public diplomacy
Éditeur
Description
Données textuelles
Notes
L'impression du document génère 364 pages
Description d'après la consultation, 2019-10-17
Titre provenant de l'écran-titre
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Bibliographie. Index
Navigateur internet ; lecteur de fichier PDF
Sujets
Classification Dewey
327.2
Contenu
Introduction ; Public diplomacy and the digital society ; A vocal and volatile online public ; From targeting to tailoring: the two stages of public diplomacy's digitization ; The specter of echo chambers: public diplomacy in the age of disinformation ; The new public diplomacy: fact or fiction ; Overcoming the limitations of traditional diplomacy ; On selfie diplomacy ; The digitalization of ambassadors ; A discussion of the digitalization of public diplomacy ; Index
Résumé
This book addresses how digitalization has influenced the institutions, practitioners and audiences of diplomacy. Throughout, the author argues that terms such as 'digitalized public diplomacy' or 'digital public diplomacy' are misleading, as they suggest that Ministries of Foreign Affairs (MFAs) are either digital or non-digital, when in fact digitalization should be conceptualized as a long-term process in which the values, norms, working procedures and goals of public diplomacy are challenged and re-defined. Subsequently, through case study examination, this book also argues that different MFAs are at different stages of the digitalization process. By adopting the term 'the digitalization of public diplomacy', this book will offer a new conceptual framework for investigating the impact of digitalization on the practice of public diplomacy.
ISBN
978-3-030-04405-3
3-030-04405-X
Origine de la notice
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