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The reputation game : the art of changing how people see you
Auteur
Éditeur Oneworld Publications
Année 2017
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Notice détaillée
Auteur
Titre
The reputation game : the art of changing how people see you
Éditeur
Description
1 vol. (XVII-283 pages) : illustration ; 25 cm
Notes
Bibliogr. p. 271-272. Index
Sujets
Classification Dewey
650.1/3
Contenu
Part I: Reputation strategies. The rules of the game ; Behaviours ; Networks ; Narratives ; Part II: Reputation in practice. Managing crisis ; Advanced techniques ; Legacy ; Conclusion
Résumé
"Through pioneering research and interviews with a host of major figures ranging from Jay-Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Man Booker prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life."--Provided by the publisher
ISBN
1-78607-071-5
978-1-78607-071-5
978-0-9849631-2-6
0-9849631-2-X
Origine de la notice
Abes (SUDOC)
 

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