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Campaigning for president 2008 : strategy and tactics, new voices and new techniques
Auteur
Éditeur Routledge
Année 2009
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Notice détaillée
Titre
Campaigning for president 2008 : strategy and tactics, new voices and new techniques
Éditeur
Description
1 vol. (XII-276 p.) : ill. ; 23 cm
Notes
Notes bibliogr. Index
Collaborateurs
Sujets
Classification Dewey
324.973
Contenu
An election like no other?/ Dennis W. Johnson ; [Part I: The primaries] ; Obama wins the nomination: how he did it /Tad Devine ; Why Clinton lost / Ronald A. Faucheux ; McCain: from frontrunner to dead-in-the-water to nominee / Tony Fabrizio ; The preacher and the press: how the Jeremiah Wright story became the first feeding frenzy in the digital age / Albert L. May ; [Part II: New voices and new techniques] ; A perfect storm: The 2008 youth vote / Kathleen Barr ; Rewriting the Playbook on presidential campaign financing / Anthony Corrado and Molly Corbett ; The Online revolution / Julie Barko Germany ; [Part III: The general election] ; McCain: Strategies and tactics in the general election / William Greener and Christopher Arterton ; Obama: strategies and tactics in the general election / Christopher Arterton and William Greener ; Outside voices: 527s, political parties and other non-candidate groups / Stephen K. Medvic ; Communication wars: television and new media / Peter Fenn ; Ten plays that won (and lost) the presidency / Dennis W. Johnson
ISBN
0-415-80374-8
0-415-99988-X
978-0-415-80374-8
978-0-415-99988-5
Origine de la notice
Abes (SUDOC)
 

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